The website and identity for Myleik Teele centers around crafting a distinct visual identity and a corresponding website tailored to one of the fashion industry's most prominent influencers and social entrepreneurs. The essence of the project lies in its aim to encapsulate and project the unique personal brand of Myleik Teele through a blend of aesthetic appeal and functional design. My endeavor involved a comprehensive approach that spanned from conceptualization to the final execution of the visual elements.
Key responsibilities included the creation of a cohesive visual language that resonates with Myleik Teele's persona and her community of followers around the globe. This involved selecting appropriate color schemes, typography, layout designs, and imagery that collectively forge a compelling online presence. I was careful to ensure that the visual identity not only reflects Myleik Teele's style and ethos but also appeals to her audience, fostering engagement and interaction.
The website component of the project required a seamless integration of the visual identity into a user-friendly, responsive web design. This necessitated a careful consideration of user experience (UX) principles, ensuring that the website is not only aesthetically pleasing but also intuitive and accessible to users across various devices. I worked closely with Andrew Lindsrom to translate the visual concepts into a functional and dynamic website, highlighting Myleik Teele's work, collaborations, and social entrepreneurship.
See More Projects